QR Codes are Useful Tools for Transferring and Delivering Information
They have continued to grow in popularity for just this very reason! QR codes can store much more data than normal barcodes. With a simple scan, your customer can go to a landing page or even to the video of your choice. No hunting around to find information, QR codes and video are a match made in marketing heaven.
Another great aspect of QR codes is that they can be scanned quickly and easily with nearly any mobile device (1). This means you can easily distribute and connect with your target market, as long as they have a mobile phone.